Colours By Gina Launching with RWA Serious Beauty
No doubt, hair is the ultimate feature of one’s personality regardless of gender. Almost everyone is conscious about the look and health of their hair. In one way or another, hair represents an individual’s personality and uniqueness. People with well-groomed hair tend to have high self-esteem as compared to those who experience dryness, dullness, greying, or hair loss. Also, the ones who are obsessed with their hair spend a considerable amount of time in styling and colouring their hair. This is because appearance matters a lot. Of course, it does!
For a salon, it is vital to attract new customers and satisfy their demands. Eventually, clients choose a salon that offers them the best services with the most reliable hair products. That is why Gina Rivera has developed Colours By Gina, to give every stylist the highest quality tool to use for color services, but offering it at an affordable price for all stylists.
‘Gina Rivera’ has launched a new colour line - ‘Colours by Gina’, which offers a wide range of amazing hair colours, with ‘RWA Serious Beauty’ to be their first distributor.
RWA is pleased to announce has started to represent its newest haircolor line ‘Colours by Gina’.
‘Colours by Gina’
You will be pleased to know that this hair colour line is enhanced with collagen, biotin, and baobab. ‘Colours by Gina’ intends to support the hair entrepreneur with innovative technology and a precise colour portfolio that would help the salon owner to manage inventory levels, and have a lasting positive influence to their bottom line.
Lest you have received a license in cosmetology, be mindful that your learning does not stop here!
Whether you have just completed beauty school or you are an experienced stylist, no matter what, ongoing education is imperative for furthering your skills to continue to make yourself a ‘stand out stylist’. Everyone is aware that the beauty industry undergoes continuous evolution and the changes. This can be seen not only in how often new popular products are created, but also, in the changing of styles, and in what services clients demand. Thus, stylists need to be ready to adapt to these changes by taking on new challenges.
To all of the stylists out there, you need to continue your education by attending ongoing training and education events.
This lifelong learning will help you in incorporate the upcoming advanced styling techniques and trends, so that you can stand out from other stylists. In case you are still unsure of how to further your knowledge and skills as a professional stylist talk to your local distributor. RWA Serious Beauty provides regional education events all across the Western US. Education events and training classes include training of your skills in hair cutting, styling, hair colouring techniques. Such classes will help you in keeping yourself updated and in touch with the latest trends in the beauty industry and adored preferences of your customers. Also, by attending the updated education events, you can build up your confidence in a specific area of your practice where you probably lack the required skills and experience. You can look for education in your area at www.ronwilson.com
If attending a class in person is challenging due to personal time restrictions, beauty professionals can now learn the latest skills and styling techniques from online tutorial classes offered by numerous on the professional links of many manufacturers including www.KeratinComplex.com and www.scrupleshaircare.com.
If you are a salon owner or stylist and want to extend your clientele, you need to take your skills and knowledge to the next level. More importantly, the desires and tastes of consumers have greatly been changed as they get to access unlimited information. So it is critical to stay on top of the new trends to continue to attract new and fresh clientele.
By staying on top of the newest trends in the beauty industry will allow you to even raise the prices of your services and thereby earning more profits. However, salon owners that choose to stick to the traditional methods of styling can experience the risks of staying stagnant. It would not be wrong to say that
‘Ongoing education is not only important, rather it is a must!’
How a woman wears and styles her hair is a sign of inspiration, freedom, and their sense of power. Specifically, for females, hair symbolizes their identity, individuality, and independence. Women whose hair is well groomed tend to have high self-esteem in comparison to a woman having a bad hair day where she experiences frizzy hair, dullness, dryness, greying or even falling out of hair. In either case, you will observe there is a deep and profound relationship between the self-esteem of women and their hair.
This is the reason that women who are sentient about their appearance, spend a considerable time in grooming and styling their hair. This is not only because appearance matters to us being a woman, but also hair symbolizes our personality as distinctive and fearless. Bearing in mind this concern of most of the conscious women out there, Serious Beauty Professionals Distributor will be offering a wide range of ‘Headwear’ product line that was created and developed by ‘The Fearless Female’. For your information, Serious Beauty Professionals Distributor is the collective of multiple renowned manufacturers and distributors who collaboratively work to serve the professional hairstylists.
You might be wondering about what exactly are the products of ‘Headwear’?
Mentioned below is a wide range of headwear products that come under its two categories ‘Supercharged complex’ and ‘Blondastic complex’.
Inspired by the name, these headwear products have been created to supercharge gender diversity, individuality, empowerment, and strength of hairstylists and all beauty professionals.
All the products in the supercharged category contain hydrolyzed pea protein, extra virgin argan oil, jojoba, white truffle extract, and rose flower oil and water. Formulated with ultra-reparative ingredients, the product line of Headwear will be available in Serious Beauty Professionals Distributor Sales Collective in the month of January 2020.
Products to build Salon Client List
Beyond any shadow of a doubt, hair is seen as the ultimate accessory for both genders. People who are conscious about the health of their hair, do not all look for the same styles. For some, the length of their hair matters, while some go for volume and others focus on the glossiness of their hair. In either case, they look for salons who can satisfy their demands for hair treatments they can receive, and what styles their salon professional specializes in.
Being a salon owner, you are always intending to attract new clients, because it is vital to keep new customers coming into ensure the success of your salon. Ultimately, clients desire to choose salons that offer them the best services with reliable hair products. You probably have noticed that most of the hair salons look for ways to add new and attractive services that could generate additional revenue to their business. There are many different types of services that you can explore bringing in for your clients. Here are a few ideas that can bring big profits to your salon.
Keratin Complex Smoothing
Adding Keratin Complex Smoothing to your list of services, can offer clients many different treatments and options for add on services while at your salon. This hair treatment has become favourite thousands of people and clients who receive this treatment the first time are almost guarentee do to return for another service. So why not give the industry’s best smoothing treatment? This hair service will give your clients the solution to instantly fight frizzy hair, help repair damaged hair, and extend the life of your clients color.
Another service that can be added in the salon, is to start advertising and booking appointments for blow-dry services in morning as well as in lunch hours. The choice of these timings can attract a huge client base as these are the times when most clients seek out a Blowdry service. This can add a lot of value with new clients, and can be a greta point of difference for your salon. Blow-dry services stylists can create custom styles, leaving clients with perfectly smooth hair, create luxurious volume, or beautiful soft curls. These services can also restore the shine and health to their hair. Allowing your clients to enjoy beautifully styled hair for the whole week.
Now you will be thinking which hair products to use, as your client prefers branded hair products that truly promote the health and shine of your clients’ hair.
The answer to this query is Blowpro Brand!
Blowpro products are well-known among salon experts and they recognise Blowpro is a leading beauty brand when it comes to hair styling products and tools. You can add the wide range of Blowpro products to your shelves for ALL blow-dry services. Blowpro has a wide range of products, for blow-dry style, and hold. Blowprobest-selling products are Titanium Travel Dryer, Titanium Pink Style Dryer that cut down the drying time, and Textstyle Dry Texture Spray that will allow you to set the desired textured styles of your client within seconds. Also, to keep long-lasting blowouts, free from alcohol, Blowpro Ready Set Blow is just the right product choice. Blowpro’s ‘You only Smoother spray’ will entice your clients with smoother hair creating customised perfection. So, stock up your shelves from Blowpro products and expand your client list.
Hair pHix: Bring this hair product to your Salon and solve any hair problems your clients may have.
Hair products that are organic and cruelty-free products are becoming more widely sought after by consumers who shop for professional salon products. However, people often get confused when it comes to hair products that are friendly for your hair. Consumers should look deeper than just the label “organic” on a bottle. It is essential for you to know about the ingredients that your hair products contain, but finding those answers can be very touch. Since the use of hair products is an everyday act of our lives, you might forget to go through the details of hair products and the ingredients that it contains. People who colour their hair or get other chemical services done need to be aware and concerned about lasting and irreversible cell damage to hair scalp. It is essential for you to know that any kind of chemical change that you have done on your hair, could elevate the pH level of your hair as high as 10. This can severely damage the acid mantle on your scalp. To avoid this damage, you should look for Hair pHix brand products that have correct pH levels for healthy scalp and hair at the range of 4.5 to 5.5.
Customers who go for hair treatments prefer salons and stylists that use hair products within this range because the hair is healthier and their color stays more vibrant, longer! Consumers will be pleased to know that all products of Hair pHix are produced with pH levels of 4.5 to 5.5, and contain 100% certified organic GMO free plant stem cells. The entire range of Hair pHix products has been formulated in such a manner that helps your dry and damaged scalp and they will help to repair repair and maintain your hair health. Infused with natural keratin and cystine, Hair pHix products will penetrate deeply into the hair cortex and repair any chemical damage. After using Hair pHix products, split ends of your hair will repair and become softer, stronger while keeping the hair and scalp healthier for longer.
Scientific Information about Hair pHix Products
Hair pHix Shine Spray: This product is filled with avocado oil that gives a stunning shine to your hair. Also, it contains the natural fatty acids that give a boost to the strength and flexibility of your hair.
Hair pHix Cleansing Crème: this is free from sulphates and all ingredients that are harsh for the hair. Its pH is quite low (4.5 to 5.5) that guarantees cuticles are closed so that no damage can occur over hair scalp.
Hair pHix Hair Masque: with extra-low pH (3.0 to 4.0), this masque contains essential oils, amino acids, and fatty acids. These constituents will strengthen, soften, hydrate, and repair your damaged hair caused by environmental factors as well as chemical treatments.
Hair pHix Repair Crème: made with vegan formula, this product is infused with natural fatty acids and oils that not only strengthen hair but also give a superior shine to your hair. It has low pH (4.5 to 5.5) with cystine and keratin amino acids that will repair damaged hair from inside out.
Volume Enhance Spray: this hair product is free from alcohol and other damaging ingredients. Due to its low pH ranging from 4.5 to 5.5, the life of hair colour, perms, and keratin straightening treatment are extended.
Backed by scientific research, all the products of Hair pHix can solve different hair problems of your clients. These products will surely soften and moisturise hair after use. These products do wonders and will make your clients feel good with glossy hair, and they will help ensure customers return to your salon!
Everyone wishes to have smooth, damage-free, silky hair; Unfortunately, not everyone gets it. Keratin Complex’s array of Smoothing options offers a service for every hair type, to help give them that manageable, silky, shiny, and healthy hair.
Keratin treatment has all the answers. Keratin treatment products are meant to remove frizz from hair making it silky smooth. It tends to strengthen the hair shaft making it more resilient.
How Does it work
Keratin is a protein which is found in your hair, nails and skin. The purpose of these treatments are to reconstruct the hair strand and replace the proteins that are stripped from your hair during chemical services, and through the daily abuse we put our hair through. Keratin Complex uses a proprietary cashmere Keratin Protein that is able to penetrate deep into the hair strand and replace the Keratin Protein that is missing, without the fear of exposing your hair to too much of the wrong types of protein that many other companies use, which can ultimately contribute to dry, brittle hair.
What Does it Promise
Our Keratin Treatment Products
We specialize in catering to the needs of any hair type with our versatile keratin treatment collection. Our portfolio of keratin treatments include the following:
Kcmax is one of the strongest keratin treatment products on the market. It provides our customers with straightest results possible. The treatment will last up to 3 months and it is perfect for clients with thick frizzy, curly hari that want maximum curl reduction. The system includes 3 parts:
This is one of our award winning signature keratin solution. It comes in a variety of three variants all designed to protect color treated hair. All products provide silky smooth hair. Its longevity is for about 5 months and its suitable for all hair types. The recommended aftercare for this treatment is:
It is specially designed to protect fragile or highly damaged hair and comes with al benefits of NKST. It is meant to take care of damaged, fragile and over processed hair. The recommended aftercare for this treatment is:
Express blow out is a speedy treatment solution which smoothes your hair in just one hour. It’s the perfect add on to every color service. It is perfect for all hair types and its longevity is for 6 weeks. The recommended aftercare for this treatment is:
Personalized blow out is perfect for curly, wavy and straighter hair. It’s longevity is up to 3 months. The recommended aftercare for this treatment is:
With our customizable products made to cater all hair types, we aim to remove frizz from hair, helping restore frizz and shine. Our keratin products are meant to nourish hair and restore resilience.
Hair is one of the most important accessories of beauty for both men and women.. For woman it’s crucial for highlighting their features and for men it plays an important role for making them look more attractive and masculine.
Everyone fears hair loss as its deprives people from their natural hair growth and compels them to endlessly try new treatments to keep their follicles healthy and active. There are many causes for hair loss including environmental factors, stress, hormones like DHT, and genetics.
Every beauty supply and drug store has shelves stocked with various hair loss treatment products that come in all sorts of applications. Companies are investing heavily to produce customized products for both genders. In the United States, hair loss products and treatments make up a $3.6 billion industry with products ranging from supplements, shampoos, laser treatments and even surgery.
For many people hair loss is a very frustrating yet a difficult process to go through. It leads to a negative mental, emotional and a psychological impact on people. This leaves people feeling insecure which ultimately causes stress and can perpetuate their hair loss problem.
People need to understand that hair shedding is a natural process which occurs through the lifecycle of your hair strand and follicle. However, keeping those follicles active and healthy will allow that hair to continue to grow. Awareness of the early stages of hair loss is the key to long term prevention of balding.
If you detect widening of your part, or notice thinning on top of your head, then its time for you to take good care of your scalp, and you need to look for products that can help prevent this from happening.
We have the perfect solution for all your hair loss problems. With our GroMD products, which are the best and most concentrated products available, you get a doctor developed hair loss prevention shampoo-conditioner and follicle activator, that you can feel confident in helping to keep your hair on your head!
Gro MD Product Description
Our GroMD products are designed to regenerate hair growth and prevent further hair loss. Formulated with hairgenyl, planoxia, redensyl and capixyl it helps on minimizing thinning while stimulating hair growth and enriching your scalp with healthy growth
Its Ingredients Work in the Following Way
Our shampoo and conditioner contains DHT blockers, bioten and caffeine which energizes and secure natural oils of your scalp. GroMD Shampoo & Conditioner contains no SLS, parabens, sulfates or other harsh chemicals so it is safe for all types of hair including color-treated hair. Our follicle activator spray must be used twice a day. It will jumpstart your follicles, promoting thicker and healthier hair.
By using our GroMD products, you will see the results within just a few weeks. We guarantee, less hair fallout and more nourishment through the use of our products.
Since the company’s inception, Keratin Complex has been at the forefront of hair care and Smoothing. Today, the company continues that legacy by launching their newest treatment, KCMax!
KCMAX is the newest product to create excitement with Stylists and beauty salons across the country. This treatment provides the customer with the straightest results of any Keratin Complex Smoothing Product.
According to John Woloshyn, Senior VP Sales and Education, "We know that every hair type and texture has different needs - the addition of KCMAX complements our full portfolio of customizable treatments and will help stylists maximize their business by providing a smoothing solution for every client that sits in the chair. "
The KCMax Smoothing System contains 3 products to create the optimal result:
1. KCMAX Maximum Keratin Pre-Treatment Shampoo: Gently removes buildup and prepares the hair for the treatment.
2. KCMAX Maximum Keratin Smoothing Treatment: Delivers Keratin Complex's proprietary keratin technology to smooth and soften while increasing the strength of damaged hair.
3. KCMAX Maximum Keratin Treatment Spray: Specifically formulated to lock-in and optimize the longevity of the treatment.
Because having fabulous hair is what everyone wants, we offer you the best products to achieve that ... but why do we love KCMAX?
Because it gives you:
• Straighter, smoother results in just one treatment
• Eliminates frizz for up to three months
• Dramatically increases the strength of damaged hair
• Delivers luminous shine and silky softness
• Cuts styling time and makes blow-drying faster and easier
• Conditions and moisturizes
• No wait time - the minute you leave the salon you can put your hair in a ponytail or clip
• 90 minute treatment
• Formulated with proprietary keratin technology for stronger, healthier hair
• Cumulative results
• Perfect for all hair types
• Grow your retail! KCMAX Daily Treatment Spray maintains the longevity and effectiveness of the treatment
And you? Have you visited your beauty salon to change the health and manageability of your hair?
Leave us your comments and / or photographs to share your experience with the rest.
RWA Serious Beauty is very happy to announce our newest brand, CURAPURE CBD Wellness products.
Who are Curapure?
Curapure is a company dedicated to the commercialization of products with CBD, from facemasks and pain relief creams, to oils, softgels and gummies. They have even developed CBD treats for pets!
Although Curapure carries a wide array of products, RWA Serious Beauty decided to partner with them because of the amazing skin care benefits that their products have, and as they continue to grow, customers will have the chance to experience top quality CBD products for their skin.
But ... what’s the CBD?
Cannabidiol, also known as CBD, is one of over 60+ naturally occurring cannabinoid compounds found in Cannabis, an annual herbaceous flowering plant.
Both marijuana and hemp are cannabis forms.
However, cannabis doesn’t mean marijuana. Cannabis is the genus name and general umbrella term, under which all forms of marijuana and hemp fall.
Until recently, delta-9 tetrahydrocannabinol, or THC, was the most well-known and studied cannabinoid due to its abundance in marijuana. However, the most prevalent cannabinoid in marijuana and the top non-psychoactive cannabinoid found in hemp is CBD, and it has been gaining momentum in the scientific community and media.
Curapure has CBD products and extracts that are derived from hemp and can also be referred to as CBD hemp oil.
CBD oil is different from hemp seed oil and organic hemp oil, since these are derived from hemp seeds (not resin) and do not contain cannabidiol.
All Curapure hemp crops are legally grown in Colorado and all products are subject to rigorous safety, quality and cannabinoid content tests. They use the most advanced methods to extract the CBD, including CO2 extraction methods and full spectrum chromatography to conserve and extract the valuable terpenes and other beneficial compounds of the plant.
Having invested in the most sophisticated machinery and equipment in the industry.
They have a pharmaceutical quality laboratory where they can produce the purest and most absolute CBD available.
It should be noted that unlike THC, the CBD does not cause any "high" feeling, which contributes to its legalization throughout the United States. The CBD does not usually have any noticeable immediate effect, although some clients have reported the opposite when using isolates.
Still don’t believe it?
We will tell you about one of its star products, which is CBD oil.
Products of Curapure
Curapure rejuvenating face masks contain the highest premium cannabidiol currently legal in the United States. The "broad spectrum" process produces the purest CBD in the world while preserving other valuable cannabinoids, terpenes, amino acids and essential oils necessary to guarantee the highly sought after "entourage effect".
This innovative technique produces Cannabinoid extract plant that contains zero THC.
They use 100% organic hemp, produced and processed on their farms and facilities in the United States. In addition, they do not use gluten and have vegan certification.
The CBD oil is also not OMG.
It's time you dare and try these wonderful CBD products ... then, you can tell us what your experience has been and recommend it to your friends.
When we dye our hair, bleach it, or have ANY chemical service done, such as perms or relaxers, we will inevitably damage our scalp. It is proven, that to the cellular damage to the structure of your hair occurs, not only from these services, but from the products we use at home.
But why is this important?
Rob Guimond, founder of HairpHix has done extensive research on hair and scalp health. He has found that scalp health is essential to long healthy hair. And one very important part of scalp health is the Acid Mantle.
The acid mantle is a very thin acid layer on the surface of the scalp that acts as a barrier to protect it from harmful and dangerous chemicals. Any interruption in the acid mantle allows the absorption of these harmful chemicals and can cause long term damage to the hair follicle.
Since the acid mantle is directly affected by pH, anything above a pH of 5.5 can damage the acid mantle.
The increase in pH interferes with this protective barrier, separates the cells from each other which results in dehydration, roughness, and irritation.
At this point, the scalp is defenseless and is susceptible to additional cellular damage.
The result of this damage is fine and thinning hair, redness of the scalp, rash, or an itchy scalp.
What are the results of this chemical damage?
Dry hair, weakened hair rooting, hair loss and will almost always cause weakened growth.
So, what should I ask my stylist?
Since all the chemical changes made in the hair require raising the pH, up to 10 with the most permanent color, perms or straighteners. This can severely compromise a clients hair.
Even many sulfate-free shampoos have a high pH, which will not only compromise the acid mantle, but it will also strip your color.
Most styling and finishing products are in the same high pH range.
This is why it is essential to request that all your products are in the pH range of 4.5-5.5.
Insist that your stylist only use products from this range.
If the pH is not clearly labeled in the product, it must be assumed to be alkaline (pH above 7).
The best products available to protect and repair your hair and scalp the HairpHix products. Look for them and ask for them in your local beauty salon.
Why use Hairphix products?
All HairpHix products have a 4.5-5.5 pH and are infused with certified, GMO-free, certified stem cells, 100% certified.
As we mentioned in a previous post, HairpHix has been concerned not only about the environment, but also causing as little damage as possible to our hair, even repairing it and delivering the stem cells necessary for its regeneration and protection.
Whats your experience ... have you already tried the HairpHix products?